Industry
Jewellery · Fashion & E-commerce
Year
2023
Role
Brand & Creative Design, Art Direction, Campaign & Social Design
Evry Jewels brand work

Brand Idea

Jewellery for every day, every drop, every girl.

Visual Language

Colour
Bubblegum pink as the brand ground, punched with acid lime and lilac so promotions and sale messaging pop without losing the soft, girlish tone.
Typography
Bold condensed sans for offers and navigation, paired with playful bubble and script lettering for campaign titles — loud headline, clean pricing.
Imagery
Close-crop product-on-skin photography mixed with sunny lifestyle shots, layered with sticker graphics, sparkles and cut-out type.
Applications
A repeatable system of homepage hero banners, collection tiles, story templates with swipe-up tags and a square post grid for drops, sales and new collections.

Applications

Seasonal campaign hero — Summer in the City homepage banner

Seasonal campaign hero — Summer in the City homepage banner

Hello Sunshine promotional banner and collection navigation

Hello Sunshine promotional banner and collection navigation

Story templates for flash sales and new arrivals

Story templates for flash sales and new arrivals

Social post system for drops and collections

Social post system for drops and collections

Sensi.AIAll selected brandsPlenty