← Selected Brands
Evry Jewels
- Industry
- Jewellery · Fashion & E-commerce
- Year
- 2023
- Role
- Brand & Creative Design, Art Direction, Campaign & Social Design

Brand Idea
Jewellery for every day, every drop, every girl.
Visual Language
- Colour
- Bubblegum pink as the brand ground, punched with acid lime and lilac so promotions and sale messaging pop without losing the soft, girlish tone.
- Typography
- Bold condensed sans for offers and navigation, paired with playful bubble and script lettering for campaign titles — loud headline, clean pricing.
- Imagery
- Close-crop product-on-skin photography mixed with sunny lifestyle shots, layered with sticker graphics, sparkles and cut-out type.
- Applications
- A repeatable system of homepage hero banners, collection tiles, story templates with swipe-up tags and a square post grid for drops, sales and new collections.
Applications

Seasonal campaign hero — Summer in the City homepage banner

Hello Sunshine promotional banner and collection navigation

Story templates for flash sales and new arrivals

Social post system for drops and collections